Grant Martin

The era of transatlantic low-cost carriers it entering a new phase.

Preferred Guest members may be in for a lucrative year as Starwood starts offering up incentives.

JetBlue may soon have the cool airline category in the U.S. all to itself.

The merger is approved and we're moving steadily towards the June closing date. How many of the combined companies' 30 brands will remain this time next year?

Picking up on anxiety within its loyalty program member ranks, Starwood is getting proactive on communication.

When it comes to getting around new airline rules on pricing multi-city itineraries, where there's a will there's always a way. Although the airlines won't be happy about it.

In any modern merger of travel brands it's the loyalty members who worry the most.

It looks like an Alaska tie-up is more likely and more beneficial to passengers.

For Alaska Airlines, sudden changes to its loyalty program may be a lesson learned in how temperamental frequent flyers can be. But in the end, travel hackers will have to either play the game that the airlines create or quit.

We would doubt that a major carrier would allow Alaska or JetBlue the opportunity to get bigger.