JetBlue really needs to devote more resources to its tech capabilities. It is finally getting around to it with its imminent satellite-based Wi-Fi, but the airline needs to stay on top of its game.
You see passengers here and there using mobile boarding passes at the airport these days, but their use is hardly omnipresent. That could change over the next few years, however, as mobile boarding passes become a staple of third-party apps.
JetBlue likely needed to get the kinks out of its mobile boarding capabilities before working on Passbook integration. The airline has admitted that it has paid too much attention to the bottom line over the past few years, and has fallen behind concerning important mobile features that its customers demand.
Give Delta's Fly Delta iPad app a spin. It's surprisingly good.
American Airlines obviously isn't buying the argument at this point that Apple Passbook is a wolf in sheep's clothing.
Airlines likely will now start delivering their boarding passes to the Android side of the mobile ledger through the Google Search app.
American Airlines believes Passbook has lived up to the hype, and is smart to consider additional at-the-airport features, such as seat-upgrade and gate-change information integrated with Passbook.
There won't be any reservations' scanning when guests show up for an Airbnb apartment rental, but the Passbook feature on iOS 6 will help people organize their trips.
Although the initial response has been positive, this user found the app still needed work to provide a seamless and simple process for downloading apps, finding boarding passes, and fitting on the iPhone 5’s larger screen.
United's and Lufthansa's first-mover advantage with Passbook support in iOS 6 will be very short-lived as other airlines will undoubtedly be joining the party in the coming days.