In its rough outlines, Expedia begot Trip.com Group while Kayak and ITA Software begot Google Travel. Get ready for a flurry of clones in fintech, superapps, and subscription services in travel. In fact, it's already happening.
Dennis' Online Travel Briefing
Editor’s Note: This briefing is available exclusively for subscribers to Skift Pro.
Every Wednesday, Executive Editor and online travel rockstar Dennis Schaal will bring readers exclusive reporting and insight into the business of online travel and digital booking, and how this sector has an impact across the travel industry.