Wynn needs to expand in Asia badly as it has only one resort in the region in Macau, which is seeing a slowdown. But will Crown be a good win, especially since gaming in Australia is also weakening, and there may be new opportunities in Japan?
Wynn Resorts is in talks to buy Australian billionaire James Packer’s Crown Resorts for $7.12 billion (A$9.99 billion) as the Las Vegas casino empire looks for growth in Asia amid a slowdown in the gambling enclave of Macau.
The proposed deal will also allow Packer to divest his single largest asset, completing a remarkable corporate retreat for a titan who’s been beset by political trouble and mental health issues in recent years.
Crown shares soared Tuesday in Sydney trading after the company confirmed confidential discussions, climbing 20.5 percent to A$14.15. Crown’s Australian rival Star Entertainment Group jumped 7.2 percent, while shares of New Zealand casino Skycity Entertainment Group rose 2.5 percent.
Wynn’s interest in Melbourne-based Crown, which is almost solely focused on its domestic market where big-spending VIP gamblers have become more elusive, seems unusual, but the Las Vegas-based empire is desperately seeking to shore up its presence among Asian bettors as Macau’s growth slows.
Its competitors mostly have footholds in Asia outside of Macau — from Las Vegas Sands Singapore resort to Melco Resorts & Entertainment’s City of Dreams in Manila — and they’re all fiercely competing for an operating license in Japan, the region’s next gambling goldmine.
“Wynn’s pursuit of Crown represents the need for Macau operators to expand in other markets to support long-term profit growth,” said Bloomberg Intelligence Asia gaming analyst Margaret Huang. But the deal will siphon off cash that Wynn could have used on a Japanese resort, estimated to cost up to $10 billion, and Australia’s weakened gaming demand is concerning, she said.
Crown said in a statement that that discussions are at a preliminary stage and no agreement has been reached between the parties in relation to the structure, value or terms of a transaction. There’s no certainty that the discussions will result in a transaction, the company added. A Wynn spokesman declined to comment on the talks with Crown.
If the parties come to terms, Wynn would be buying a company whose ambitions are in active decline. Crown largely retreated from overseas markets after a crackdown in China in late 2016 that resulted in 19 current and former Crown staff being convicted of illegally promoting gambling on the mainland, receiving jail terms of as long as 10 months.
A Simpler Life
The company has since closed almost all its regional marketing offices in Asia, which funneled big-stakes players to Australia, and sold out of a Macau casino venture. The episode “shook me to the core,” Packer said in a rare interview with the Australian newspaper in October 2017. A few months later, he quit the board of Crown in March 2018 due to mental health issues and stepped down as a director of his private investment company.
In the 2017 interview, Packer also said he wanted a more “simple life” and acknowledged he’d lost friends, put on weight and had led a reclusive life at his polo estate in Argentina.
Crown is now focused on its existing casinos in Perth and Melbourne and is building a new six-star hotel, residential and gaming venue in Sydney, which is due to be completed in 2021.
Under its current structure, the transaction would make Packer a significant shareholder in Wynn. Packer’s private investment company, Consolidated Press Holdings, owns about 46 percent of Crown, so any deal hinges on Packer’s approval.
Wynn Resorts has had its share of high-profile trouble. In February 2018, founder and former chief executive officer Steve Wynn stepped down following reports that he sexually harassed a number of employees over his career. He has denied that any of his sexual relationships were non-consensual. He later sold all his holdings in the company.
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Photo credit: Wynn Resort, Las Vegas. Bloomberg.