In just one day, the Skift team and hundreds of attendees will come together to define the future of travel tech at our inaugural Skift Tech Forum.

Skift editors will moderate and ask the hard questions during tomorrow’s 20+ sessions, while our Research team will share industry and consumer insights throughout the day.

Our focus tomorrow is the dilemma of personalization. Specifically, how are brands approaching personalization in their marketing, and how does this contrast with consumers’ increasing reluctance to share personal information?

We’ll begin the day with talks from executives and innovators from Amadeus, AccorHotels, Expedia, Hilton, and others on topics from online retailing to the booking experience. After lunch, you’ll hear from leaders from Air Canada, Alibaba Group, Sojern, Uber, United Airlines, and more. Check out the full schedule here.

When you leave Skift Tech Forum, you’ll know more about retailing, merchandising, and distribution of travel than ever before. You’ll make meaningful connections with fellow industry members representing 200+ companies. Our goal is to challenge and motivate you every step of the way. And you’ll have fun!

Last Chance to Register

Skift Tech Forum is made possible because of our wonderful sponsors: AIG Travel, Amadeus, BRIDGESTREET, CendynDerbySoft, HotelbedsLiveRampNearsoft, Neustar, Sabre, and Salesforce.

Interested in becoming a sponsor for any of our Skift Forums? Check out our sponsorship process here.