weekly_trend_roundupEvery week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top digital trends.
For all of our trends roundups, go here.

>> Are separate social media customer service accounts effective for airlines?: The Secret to a Successful Airline Customer Service Twitter Account

>> There are still so many possibilities for mobile videos: 8 Charts That Show the State of Mobile Video Around the World

>> The traditional travel video programming isn’t dead: Skift Podcast: The Changing Landscape of Travel Video

>> Facebook’s ad technology needs to keep up with the pace of the platform’s mobile and video crusade: What Travel Marketers Need to Know About Facebook’s Second Quarter Earnings

>> U.S. business travelers make more money than the average American: Understanding the Shopping Habits of Business Travelers

>> Somehow Twitter just ends up making the site more complicated for the mass market: Twitter Travel Account Ghosting and Other No Shows During Latest Earnings Call

>> Vacation rental owners are taking their businesses to new heights: New Trends Report: The Vacation Rental Technology Ecosystem

>> Bluesmart reimagined the decades-old suitcase concept and brought it into the mobile era: Skift Global Forum 2015: Bluesmart CEO on Crowdfunding a Travel Startup

Photo Credit: Andrew Zimmern, Travel Channel host and chef, doing a branded travel video series. Business Wire