Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top hospitality trends.

For all of our trends roundups, go here

>> Starwood’s CEO on how technology should be seamless with the guest experience:  Interview: Starwood CEO on Using Technology to Improve the Guest Experience

>> Skift’s FREE report “The Future of Personalized Marketing in Travel” offers lessons for how to personalize emails sent to customers: How Best Western Uses Personalized Marketing to Improve Customer Emails

>> Yet another hotel lifestyle brand: Can Hilton’s New Canopy Brand Help Redefine Lifestyle Hotels?

>> Another FREE Skift report is waiting to be explored about extended-stay hotels: Exporting the Extended-Stay Hotel Model Around the World

 

Photo Credit: Home2 Suites by Hilton in Queretaro, MX. Hilton Hotels