Destinations

5 Tourism Trends We’re Tracking at Skift This Week

Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top tourism trends. For all of our trends roundups, go here.

>> Tourism boards invest in Chinese social media platforms: How DiscoverLA Built Its Chinese Social Following from 1 Person to 1.5 Million

>> Destinations find marketing value in videos: Catalonia’s Creative Video Campaign Travels Along Its Coast

>> A global tourism boost is helping the U.S.: Early Numbers Suggest U.S. on Track for Another Year of Record Tourism

>> Las Vegas uses entertainment to spread its marketing message: Las Vegas Tourism Doubles Down on Marketing Via Movies and TV

>> Tourists are more noticeable in some destinations than others: International Tourists Outnumber Residents 5-to-1 in Dubai

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Destination Mexico: The Evolution of Luxury Travel

Luxury travelers are looking for more than just posh accommodations and generic pampering. Savvy suppliers and tourism organizations are capitalizing on the desire for authentic experiences, as the sharing economy continues to present new ways to connect travelers with local culture.

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