5 Tourism Trends We’re Tracking at Skift the Week Ending June 13, 2014

Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends.

This one looks at top tourism trends.

For all of our trends roundups, go here.

>> Destinations look to align marketing with the World Cup: South African Tourism Humblebrags About Its World Cup Success

>> Films fuel tourism in unexpected destinations:  The Disney Frozen Bump Extends to Norway’s Rural Hotels

>> The World Cup isn’t close to Brazil’s largest tourism event:  Brazil’s World Cup Tourism Is Small Potatoes Compared to Carnival Season

>> Destinations use social media to broaden marketing reach: Visit Croatia Taps Tourists’ Photos for New Social Media Campaign

>> U.S. cities need to do more to attract international visitors: Only 3% of Chicago’s Tourists are International Visitor

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Luxury travelers are looking for more than just posh accommodations and generic pampering. Savvy suppliers and tourism organizations are capitalizing on the desire for authentic experiences, as the sharing economy continues to present new ways to connect travelers with local culture.

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