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The ending of the JetBlue-American frequent flyer and interline partnership is a byproduct of consolidation in the US industry that results in American, Delta and United focusing on maximising connectivity and revenue at their respective hubs.
In its simplest terms, the JetBlue-American partnership in Boston and JFK made little sense given the connecting power US Airways enjoys in Philadelphia.
Given JetBlue’s marketability from its JFK headquarters and largest base and its prominence in Boston, it is hard to believe the airline will face challenges in attracting new partners to replace the American partnership.
And American ensures it is not spilling revenue from its Philadelphia hub, which should emerge in the combined network as a key airport to serve secondary, but profitable, long-haul destinations. While ultimately inconsequential in the overall evolution of the US aviation industry, American’s decision to sever ties with JetBlue does reflect the changing dynamics of partnerships, and the tenuous nature of those tie-ups.
US Airways service on cities from Boston covered under the American-JetBlue interline deal
|Interline servicefrom Boston||US Airways servicefrom Boston||US Airways servicefrom Philadelphia|
|West Palm Beach||No||Yes|
Source: CAPA – Centre for Aviation
This story originally appeared on CAPA – Centre for Aviation, a Skift content partner.
Additional links from CAPA:
- Cathay Pacific annual results: after a lost year, Cathay sees its back on track – but to where?
- Cebu Pacific reports a loss for 4Q2013 but strengthens its position in domestic Philippines market
- Aegean Airlines’ annus mirabilis, but can it maintain the momentum in 2014?