Ibis Hotels has introduced a new loyalty program for business travellers called the Ibis Business subscriber card.

The benefits offered to subscribers include a 10% reduction in room rates and breakfast prices, a 10% reduction in hotel bars and restaurants for non-hotel guests as well, and an additional 5% reduction on special offers such as summer and winter deals.

Guests will also benefit from guaranteed room availability up until two days before their arrival date.

The offers are valid across all Ibis brands and participating outlets in the Middle East include Ibis Dubai World Trade Centre, Ibis Dubai Mall of the Emirates, Ibis Dubai Deira City Centre, Ibis Dubai Al Rigga, Ibis Abu Dhabi Gate, Ibis Riyadh Olaya Street, Ibis Amman, Ibis Kuwait Salmiya, Ibis Kuwait Sharq, Ibis Styles Dahab Lagoon and Ibis Muscat.

The new loyalty card is part of Accor’s strategy to revitalise its economy brands, and the promotion will be accepted at almost 17,000 Ibis, Ibis Styles and Ibis Budget hotels around the world when it launches on September 25, 2013.

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Tags: accor, ibis, loyalty