This summer, Skift began publishing trends reports, starting first with the evolution of hotel in-room entertainment. We’ve expanded on the success of this, and earlier reports, with a new subscription-based twice-monthly Global Trends Report.

Think of each edition as a briefing report on a specific trend, giving you great insight into the current state of the market, the context of what led to this trend, where that trend line is going in the near future, and specific strategies on working the trend for your business.

In this first issue, “Rise of the Chinese Independent Traveler,” Skift has put together the most definitive report covering what the next generation of Chinese travelers want from their experience.

After you subscribe, you will receive two reports every month, 24 in a year, direct to your inbox. Reports are delivered as a downloadable PDF.

Or you can also download each report a la carte, at a higher price.

Any and all feedback is welcome. Contact me at ra AT skift.com.

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