The UK government is understood to have slashed funding to tourism promotion body VisitBritain…Secretary of state for culture agreed to an 8% cut in budget for the Department for Culture, Media and Sport (DCMS) which covers tourism.
However, the European Tour Operators Association (Etoa) has learned DCMS funding for VisitBritain and VisitEngland will fall by 12%. Etoa CEO Tom Jenkins expressed dismay. He said: “The UK’s position as a tourism exporter is in a critical state. In our main markets, the UK has been losing share against other destinations in Europe.”