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“Why can’t I open up an app that tells me where to find a good drink?” That’s the question that the Jeff Rock and Marc LaFountain of Mobelux were asking themselves when they came up with the idea for Elixr.

Elixr is an app for iOS that I’ve been testing for a while and I’m really enjoying it. It’s one of those apps that seems easy to sum up on the surface. “It’s Instagram for drinks,” I said when I showed it to some friends while testing it out. And it sort of is.