Destinations

New Jersey Shore’s getting ready for summer tourism, post-Sandy

Skift Take

Even a lot of the tourism areas of towns devastated by Superstorm Sandy should be approaching normalcy by the Summer. It may be a different story for residents who saw their homes destroyed.

— Dennis Schaal

It’s winter, but New Jersey tourism officials are already thinking summer and how to combat images of Hurricane Sandy’s devastation to get visitors back to the state.

In Sandy’s aftermath, dominating the air waves were pictures of the Jet Star roller coaster in the Atlantic Ocean in Seaside Heights and a section of Atlantic City’s famed boardwalk damaged long before the storm, leaving the impression that the entire Jersey Shore was decimated, tourism officials told an Assembly committee today.

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Luxury travelers are looking for more than just posh accommodations and generic pampering. Savvy suppliers and tourism organizations are capitalizing on the desire for authentic experiences, as the sharing economy continues to present new ways to connect travelers with local culture.

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