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Restaurants are kind of notorious for having painful web experiences — either with websites that are horribly basic and out of date, or needlessly souped up with music and Flash animation. So it was good news today when web publishing stalwart rolled out a new set of templates specifically aimed at helping restaurants build clean, useful websites that can be easily accessed from both desktop and mobile devices.

It turns out that this is just the latest in a series of vertical launches has made to explicitly spur expansion beyond its signature blogging specialty and into building more general websites for all types of businesses.