“Best of” and “worst of” rankings are perennially popular fodder for publications. They are great for grabbing headlines, stirring up controversy and baiting hyperlinks. Their sensationalism means rankings–especially “worst of” rankings–also can be litigation-bait. Fortunately, a recent court ruling found that publishing a “best of”/”worst of” ranking didn’t create defamation liability. Surely, this opinion will appear on several “best of 2012″ lists itself.
The “dirtiest” hotels on one of TripAdvisor’s lists sued for defamation, but because the lists are based off a compilation of user reviews, it is should be understood that they represent opinions, not facts.
Tours and Activities Race for Dominance in 6 Charts
TripAdvisor Has a TV-Heavy Marketing Strategy That Competitors Are Trying Too
Skift Video: Transforming an Airplane Hangar Into an Immersive Event Space
TripAdvisor Sees Stock Gains After Adding a Venture Capital Exec to Its Board
Why Expedia or Priceline Might Just Be the Next Great Hotel Brand