Skift Take

The new homepage seeks to inspire users to embrace an Airbnb-like lifestyle with stunning properties and graphics reminiscent of the shuttered Gowalla.

Airbnb today is redesigning its homepage and iPhone app to help people explore its inventory of places to stay.

The site will now feature glossy “wish lists” of properties, some of them picked by its staff, some picked by famous and tasteful users like actor/investor Ashton Kutcher and designer Yves Behar, and others picked by each users’ friends.

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Tags: airbnb, sharing