Skift Take
The most interesting element of South Africa's push is the focus on improving the quality of life for residents as a way to lure visitors.
With South Africa continuing to emerge as an important global player, government now wants a new focus in the tourism sector to exploit the virtually unlimited opportunities presented by the concept of ‘responsible tourism’ that has been adopted by several countries in the world.
Ask Skift Is the AI Chatbot for the Travel Industry
Go deeper into the business of travel with Skift’s new AI chatbot.
Have a confidential tip for Skift? Get in touch
Tags: green, south africa
Up Next
Loading next stories