Skift Take
Uber hopes to find the right spot between competing car services in London. It’ll take more than a constantly fawning press to make that happen.
First Free Story (1 of 3)
Join Skift ProMore travel executives get their mission-critical industry news from Skift than any other source on the planet.
Tell me moreAlready a member? Sign in here
Uber, the breakthrough car service app with big ambitions to do much more, is now making its way to international markets: today the car service company kicked off its London operation with a soft launch, just in time to start prepping for the summer tourist rush and the visitor onslaught also known as the Summer Olympics.
Tags: taxis