Transport, Airlines

The difference between airlines that understand social media and those that don’t

- Jun 06, 2012 1:43 pm

Skift Take

It’s not rocket science: When airlines empower their employees to connect like real people on social media, customers like it and begin trusting them.

— Skift

Support Skift’s Independent Journalism

Did you know? Skift has newsrooms in New York and London and full-time editors in Singapore, Los Angeles, and San Francisco, too.

This post was generated by Dashter

Darren Booth – @FrequentlyFlyin
Some airlines understand the power of social media, some don’t http://t.co/38Nhon9q #airline #SM

Tags: social media, twitter

Up Next

Rosie Spinks, Skift

Do Travel Influencers Have a Future Now?

Publicis Sapient + Skift

What Covid-19 Can Teach the Airline Industry About Sustainability

Danni Santana, Skift

Hilton Doubles Down on Direct Booking Ad Strategy by Targeting Younger Travelers

Sean O'Neill, Skift

Why Skyscanner Is Closing Its Stand-Alone Local Recommendations App

Leslie Barrie, Skift

When a Meditation App Becomes a Billion-Dollar Business