How hotels use beauty and bath products to build loyalty

Skift Take

From house brands to custom scents, hotels are using bath products to give guests something to remember them by and another reason to return.

Skift

As Americans and Europeans head into prime travel season, the hospitality industry has been upgrading soaps, shampoos and conditioners, switching hotel-branded bottles for the kind of fancy names you might find in a department store or newfangled apothecary.

Tags: amenities

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