Skift Take
A high Klout score can get travelers inside Cathay’s lounge, even if they are flying coach. Monitor “#cathayloungeisawesome” to judge effectiveness.
The masses can now travel in first-class style without dropping cash on a first-class airplane ticket, but only if they’re influential.
Influence-scoring startup Klout has partnered with Cathay Pacific Airways to provide members with stellar social-reputation access to the airline’s lounge at San Francisco International Airport, an area normally restricted to first and business class passengers.
Tags: social media