Skift Take

The Lord of the Rings film trilogy launched the modern age of NZ tourism. The nation is looking for a repeat with its celluloid prequel "The Hobbit."

For the fans of Tolkien who wish they could visit Middle-earth, New Zealand is, in many regards, the closest they will get. Certainly the Lord of the Rings movies created a huge boost to New Zealand tourism; it would be fascinating to know how many …


Ask Skift Is the AI Chatbot for the Travel Industry

Go deeper into the business of travel with Skift’s new AI chatbot.

Ask Skift Your Questions

Have a confidential tip for Skift? Get in touch

Tags: movies

Up Next

Loading next stories