Citing “political unrest and uncertainty” in Egypt owing to last year’s overthrow of longtime ruler Hosni Mubarak and next month’s contentious presidential election, luxury line Crystal Cruises …
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Dubai-Based Transport Startup Swvl to Go Public in $1.5 Billion Blank Check Merger
Swvl is a tech-driven transportation service that uses fixed schedules and locations for pickups. Given how chaotic commutes can be in many cities worldwide, it's understandable why investors like it.
Ehab Farouk, Reuters | 2 months ago
Mallorca’s Ill-Advised Gamble and 10 Other Top Travel Stories This Week
Among Skift's top travel stories this week, we explored Mallorca's tourism miscues, backpacker tourism, Egypt's out of touch move to bring in foreign influencers, and Marriott's naming of a new CEO.
Dennis Schaal, Skift | 7 months ago
Media and PR
Egypt Sidelines Locals by Importing Global Travel Influencers to Boost Luxury Tourism
Even in the best of times, hitting the right notes can be tricky when launching marketing strategies, but Egypt’s latest tourism campaign seems far removed from reality.
Reem Abdellatif, Skift | 7 months ago