Online Video Strategies in the Travel Industry
Online video is rapidly eclipsing television as the most effective channel for travel marketing, especially for brands targeting younger demographics. What can marketers learn from the success of travel industry leaders?
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Companies mentioned in this report:
|YouTube (Google)||Virgin Australia|
|Vimeo (IAC Interactive)||British Airways|
|Twitter (Vine)||Daily Motion|
|Instagram Video (Facebook)||Delta|
|Air New Zealand||TAM Airlines|
|American Airlines||Southwest Airlines|
|Virgin Atlantic||Singapore Airlines|