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Travora sold its travel ad network for $4.4 million
DigitalWas it a fire sale? You be the judge. The details are in about JMG Exploration’s acquisition last month of Travora Media, formerly known as Travel Ad Network: The sale price in the asset purchase agreement was just under $4.4 million. And the owners of 10-year-old Travora Media, which had raised some $33 million in funding [...]
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Travora Media sells remaining assets: Ad network to live, content biz to close
TransportTravora Media’s anticlimactic next chapter begins as its assets have been sold to a company that hopes to build an advertising network for hotels, airports and Internet service providers. AdVantage Neworks, which is in the process of a reverse merger with shell company JMG Exploration – which recently sold off its oil and gas interests to focus on digital [...]
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As Travora shuts down, USA Today acquires some content pieces
DigitalTravora Media, the online travel content and ad network, is in the process of shutting down, and is selling off pieces of its brand to whoever will pay anything. Almost. Our sources indicate it is in the final stages of selling off its ads network — formerly called Travel Ad Network – though we don’t yet [...]
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Travora trims staff, phases out NileGuide and TravelMuse, and readies app launch
DigitalThere’s lots of change under way at Travora Media after its beta launch this month of Travora.com as it axed about 12% of the staff, gears up for the launch of a Travora iPhone app, and reveals it will phase out the NileGuide and TravelMuse brands over the next year.
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Travel Ad Network evolves into information and inspiration site Travora
DigitalWhy did ad network Travora buy travel planning site Nile Guide earlier this year? Because it wants to be a travel content company. And that’s what Travora is launching now, a new site that CEO Nan-Kirsten Forte calls “the CNET of travel.” Why CNET? Because in addition to original articles written by staff journalists, Travora [...]