February 1, 2014

New Zealand Just Had a Record Year for Tourism — Thanks to Hobbits

December 20, 2013

Best Travel Ads This Week: Destinations From Fantasy to Fact

December 17, 2013

Monorail Plans to Cut Through Middle Earth Pose Challenges for New Zealand’s Growth

December 2, 2013

Air New Zealand Paints Giant Dragon on a Plane to Promote New Hobbit Movie

New Zealand’s Giant Walk-Through Pop-Up Book Promotes Tourism

November 15, 2013

Best Travel Ads This Week: Welcome to the Era of GoPro Marketing

October 18, 2013

Best Travel Ads This Week: How to Make World Capitals Look Sexy or Sad

August 22, 2013

Chinese Tourist Spend in New Zealand to Nearly Match Aussie Profits by 2018

August 6, 2013

Environmental Stumbles Challenge New Zealand’s 100% Pure Tourism Campaign

July 9, 2013

New Zealand tourism crawls with China driving only signs of growth

More on Skift

We're the Moneyball of the Travel Industry

We know what's coming next in travel. Subscribe to the newsletter and get all the goodness in your inbox daily.