Articles tagged “dmos”

Tourism

U.S. City Tourism Boards Want Suburban Visitors Back

Today's edition of Skift's daily podcast looks closer at tourism marketing in top U.S. cities, Amazon's AI customer service tools, and Booking.com's new AI trip planner.

Rashaad Jorden | 10 months ago

U.S. City Tourism Boards Want Suburban Visitors Back

Tourism

Tourism Boards Expect New Marketing Insights From Google Analytics Update

Tourism boards are always trying to keep up with how visitors are finding and interacting their content. The Google Analytics update should make this easier. Hopefully, they can actually capitalize on the new information.

Dawit Habtemariam | 11 months ago

Tourism Boards Expect New Marketing Insights From Google Analytics Update

Tourism

Fiji Embraces Happiness As a Way of Life, Not Just a Tourism Campaign

Sometimes it takes a negative reaction or backlash to remind tourism marketers to refocus their efforts on highlighting the local community.

Peden Doma Bhutia | 12 months ago

Fiji Embraces Happiness As a Way of Life, Not Just a Tourism Campaign

Skift Meetings

Boston Rebrand Funded by New Tourism Marketing District

The Greater Boston Convention & Visitors Bureau has a new name: Meet Boston. Along with a the brand refresh comes a new campaign centered on diversity, while keeping the city's rich history in focus.

1 year ago
Boston Rebrand Funded by New Tourism Marketing District

Tourism

5 Destinations Transforming U.S. Tourism

Today’s edition of Skift’s daily podcast looks at new tourism strategies in the U.S., American Air's attempt to address debt, and the UAE's upward forecast.

Tom Lowry | 1 year ago

5 Destinations Transforming U.S. Tourism

Overtourism

Tourist Destinations Face Dilemma Switching From Quantity to ‘Quality’ Visitor Strategies

In the pursuit of higher quality tourists, destinations need to make sure they maintain a diversity of tourists and local businesses.

Dawit Habtemariam | 2 years ago

Tourist Destinations Face Dilemma Switching From Quantity to ‘Quality’ Visitor Strategies

Tourism

Early Lessons From Vancouver Island Tourism’s Shift From Marketer to Social Enterprise

Swapping its marketing role to focus on social impact is as inspiring as it gets coming out of a destination's tourism board. But Vancouver Island's 4VI will need to communicate at a whole new level of transparency — staying mindful of priorities that its resident communities may consider most important.

Lebawit Lily Girma | 2 years ago

Early Lessons From Vancouver Island Tourism’s Shift From Marketer to Social Enterprise

Tourism

Tourists Are Equally Satisfied Visiting Lesser-Known Places, Study Shows

If there's clear evidence that tourists are equally happy in lesser-visited areas, will the travel industry come together to rework those problematic bucket lists and spread tourism's benefits? Or will it continue to be economic recovery first, followed by more sustainability pledges?

Lebawit Lily Girma | 2 years ago

Tourists Are Equally Satisfied Visiting Lesser-Known Places, Study Shows

Overtourism

Tourists Flocking to the U.S. West Give Hotel Bed Tax Revenues a Big Boost

Record lodging tax collections are rolling in for rural destinations in the West, which is good news. But only if those extra funds can also be used beyond marketing to mitigate the mounting negative impacts of overcrowding on the environment, on host communities and the tourism workforce.

Lebawit Lily Girma | 2 years ago

Tourists Flocking to the U.S. West Give Hotel Bed Tax Revenues a Big Boost

Tourism

U.S. Travel Group Lays Out 5-Point Plan on Sustainable Travel

This is good news for America's travel businesses that their largest industry body will lead on sustainability and push for the right policies to be in place to green the future of U.S. travel.

Lebawit Lily Girma | 2 years ago

U.S. Travel Group Lays Out 5-Point Plan on Sustainable Travel