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Travel ads of the Week: Rugby, brand anthems, and a heavy dose of Mexico
TransportClever comparison can be a very effective way to send a well-worn message. In this week’s travel ad roundup, two of our travel brands make references to pedestrian occurrences: a dinner bill and a rugby game. The common points of reference clarify the companies’ ultimate message, and make the video stand out from the usual [...]
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Cathay Pacific cuts its way to profits; promotions helped boost demand
TransportCathay Pacific Airways Ltd., Asia’s biggest international carrier, reported annual profit that beat analyst estimates after higher passenger numbers helped mask a drop in cargo traffic. Net income last year dropped 83 percent to was HK$916 million ($118 million), the company said in a Hong Kong stock exchange filing today. The city-based carrier was expected [...]
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Cathay and Singapore Air upgrade front cabins but have a tough time filling them
TransportCathay Pacific Airways Ltd. and Singapore Airlines Ltd. are spending $207 million fitting flat- bed seats and larger TV screens in business-class. Finding passengers to fly them may be a challenge. Sales at the front of the cabin fell short of its expectations in December, Cathay Pacific said last week, as the Hong Kong-based carrier [...]
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Cathay Pacific flights attendants will be smiling on your holiday flight after all
TransportCathay Pacific Airways Ltd., Asia’s biggest international carrier, is seeing improved demand amid a recovery in North America and the year-end Christmas rush. “The last few weeks have looked a little bit better than the prior 10 months,” Chief Executive Officer John Slosar said in an interview with Bloomberg Television today. “People didn’t do much [...]
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Cathay Pacific flight attendants strike smiles from their service during labor strife
TransportLabor strife is common among airline workers, but flight attendants for Hong Kong carrier Cathay Pacific voted last week to try unusual tactics to push stalled salary negotiations. The flight attendants, who demanded a 5 percent pay increase but instead were offered a 2 percent raise, were considering performing only their basic, safety-first responsibilities. That [...]
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Iberia staff calls off disruptive holiday season strikes
TransportIndustrial action by Iberia staff – which had threatened to disrupt the plans of thousands of Christmas travellers – has been called off. Unions representing cabin crew and ground staff at the Spanish airline had planned a six-day walk-out between December 14 and 21 in protest against job cuts proposed by parent company International Airlines [...]
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Cathay Pacific to cut long haul capacity in face of slowing international travel demand
TransportCathay Pacific will cut passenger capacity 1.6 percent next year, the first reduction since 2009, as it contends with slowing international travel demand and a need to train pilots for new aircraft. The carrier is boosting its focus on short-haul routes and premium-economy cabins as the slowdown saps demand for premium-class long-haul flights to cities [...]
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Boeing predicts Asia-Pacific markets will need 185,600 new pilots to accommodate growth
TransportBoeing Co. (BA), the world’s second- biggest planemaker, said about 185,600 new pilots will be needed in the Asia-Pacific region within the next two decades as economic growth encourages more people to travel by air. China will lead growth in the region, with 71,300 pilots in demand through 2030, Boeing said in a statement today. [...]
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Cathay Pacific quietly reduces frequencies from North American airports
TransportMore details about Cathay Pacific’s previously reported route readjustment plans have been revealed, with frequencies reduced for flights to Los Angeles, New York and Toronto from September 16 onwards.
