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Navajo Nation opens first casino in Arizona, employs 500 tribal members
DestinationsNew sets of twin arrows are beckoning travelers on Interstate 40 in northern Arizona. The Navajo Nation has opened its first casino in the state, the Twin Arrows Navajo Casino Resort, named after an old trading post, diner and gas station where red and gold twin arrows aimed at the ground remind motorists of what [...]
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The Times Square shuttle that wants to take riders to Scottsdale
TransportTake the S train from Times Square to Grand Central and you might feel like you just stepped onto a golf course, a spa in Scottsdale, or the Sonoran desert. The Scottsdale Convention and Visitors Bureau spent approximately $300,000 to take over the busy subway line in February. The tourism board bought the wrap ad, [...]
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Arizona tests a playful new marketing approach in targeted ad campaign
DestinationsArizona wants to share its ‘southwestern philosophy’ with travelers, specifically those living in Chicago, Denver, and Minneapolis, where it hopes to attract city-dwellers looking for some sun. The Arizona Office of Tourism launched a targeted marketing campaign earlier this month targeting those three cold-weather cities. The Arizodiac campaign prompts potential visitors to visit Arizodiac.com where [...]
