Articles tagged “adventure”

Cruises

Lindblad and Disney to Boost Marketing of National Geographic Cruises

A greatly expanded marketing deal with Disney's National Geographic brand, plus record earnings and revenue, might steer Lindblad Expedition into new waters for potential acquisition.

Lindblad and Disney to Boost Marketing of National Geographic Cruises

Tour Operators

G Adventures Sees 50-Something Customers as Part of Its Own Evolution in Adventure Travel

Age is nothing but a number. That is the underlying motivation for the older set wanting to book more active travel adventures.

G Adventures Sees 50-Something Customers as Part of Its Own Evolution in Adventure Travel

Tour Operators

Tripadvisor’s 2024 Experience of Travel Study: 3 Charts

The latest Tripadvisor survey highlights travel is no longer just about 'been there, done that, got the T-shirt', but understanding the story of the T-shirt itself.

Tripadvisor’s 2024 Experience of Travel Study: 3 Charts

Tour Operators

Heli Adventures Acquires Silverton Big Mountain Ski Area

A challenge for niche adventure companies is to navigate growth while maintaining the experience's appeal in the first place.

Heli Adventures Acquires Silverton Big Mountain Ski Area
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Tourism

Q&A: Intrepid’s CEO on Why Doing Good Is Good for Business

With more consumers holding travel companies accountable for their social and environmental impacts, the high-minded notion that purpose-led companies can also be profitable is proving out.

Q&A: Intrepid’s CEO on Why Doing Good Is Good for Business
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Tour Operators

3 Ways to Start Building a More Transparent Travel Company

With the need for responsible, ethical, and sustainable travel more acute than ever, demonstrating transparency in business reporting and operations is a key way for travel companies to not only build consumer trust, but also drive revenue and achieve long-term growth.

3 Ways to Start Building a More Transparent Travel Company

Tourism

Interview: Abercrombie & Kent CEO on the Roots of Experiential Travel

Abercrombie & Kent may have been one of the first companies to capitalize on experiential travel but it has since become a mainstream phenomenon sought after by travelers of all spend levels. Companies across all sectors can learn from Abercrombie & Kent's decades-long success.

Interview: Abercrombie & Kent CEO on the Roots of Experiential Travel

Tourism

Skift Global Forum: Adventure Travel Pioneer Darrell Wade on Travelers’ Local Obsesssion

Brands are jumping on the experiential travel trend, but their marketing messages are empty without on-the-ground research needed to deliver a truly authentic, one-of-a-kind experience.

Skift Global Forum: Adventure Travel Pioneer Darrell Wade on Travelers’ Local Obsesssion

Tourism

Who’s to Say What Is Truly Authentic Travel?

Deeper, authentic travel is whatever the consumer demands, and brands need to understand consumers' needs using data. Get the report to get deeper insights.

Who’s to Say What Is Truly Authentic Travel?

Tourism

Free Skift Report: The Rise of Experiential Travel

The most forward-thinking travel brands are delivering these types of experiences by focusing on three things above all else: inspiration, personalization and a path toward self-discovery. Are you one of them? Understand the trend, download this free report.

Free Skift Report: The Rise of Experiential Travel