Articles tagged “adara”

Tourism

Why This French Ski Destination is Now Wooing Indian Tourists: India Report

The idea of a ski destination actively pursuing its target audience in India might have appeared unconventional in the past. India, known for its diverse climates and predominantly warm regions, is not typically associated with skiing. However, the tourism sector has now undergone a remarkable shift, turning Indians into a coveted audience for a variety of experiences.

Why This French Ski Destination is Now Wooing Indian Tourists: India Report

Travel Technology

How RateGain Plans to Boost Growth

RateGain’s got almost everyone in the industry in its pocket, with 25 of the top 30 OTAs and 23 of the top 30 hotel chains in the world as its customers. It's no surprise that revenues have been growing at a fast clip.

How RateGain Plans to Boost Growth

Tourism

India Daily: Post-Covid Outbound Leisure Bookings Hit Record High

European destinations have predictably missed out on being included in the list of preferred outbound travel choices from India for the summer. Retrograde visa policies have effectively ensured that these destinations lag behind in the competition to attract Indian travelers.

India Daily: Post-Covid Outbound Leisure Bookings Hit Record High

Travel Technology

Middle East Set to Outpace Other Regions in Growth of Travel Demand: Rategain

Three years on from the global pandemic, clearly, the travel sector in the Middle East has transformed. The region didn't let the Covid crisis go to waste.

Middle East Set to Outpace Other Regions in Growth of Travel Demand: Rategain

Tourism

Skift India Daily: Adventure Tourism Operators Need to Improve Safety Measures

Bungy jumping, scuba diving and paragliding may offer a lifetime of unmatched thrills, but are tour operators selling these thrills playing by the rulebook?

Skift India Daily: Adventure Tourism Operators Need to Improve Safety Measures

Travel Technology

RateGain Acquires Travel Martech Firm Adara for Mere $16 Million

With three of its four recent acquisitions based in the U.S., RateGain is making gains to acquire scale and dominance in that critical market.

RateGain Acquires Travel Martech Firm Adara for Mere $16 Million
Free Read

Online Travel

New eBook: Key Strategies to Master Travel Marketing

Capturing the attention of the modern traveler in today’s fast-paced digital world is complex and competitive. Travel marketers must use trusted, accurate, and timely data to build successful campaigns that respond to customers’ increasing demands for personalization.

New eBook: Key Strategies to Master Travel Marketing
Free Read

Online Travel

New Whitepaper Reviews the Travel Industry’s Progress on Data-Driven Personalization

This new whitepaper from Adara, based on the results of a survey of close to 500 travel marketing executives, offers a snapshot of the industry’s progress deploying advanced data-driven personalization strategies.

New Whitepaper Reviews the Travel Industry’s Progress on Data-Driven Personalization
Free Read

Online Travel

New Research Study: How Travel Brands Can Improve Customer Loyalty and Manage Fickle Behavior

Improving customer loyalty in today’s hypercompetitive industry landscape requires travel brands to go beyond customer profiles. They must focus on patterns in behavioral data and provide true one-to-one personalization.

New Research Study: How Travel Brands Can Improve Customer Loyalty and Manage Fickle Behavior

Online Travel

These 10 U.S. Zip Codes Buy the Most Travel Online

Don't be jealous of residents from these U.S. zip codes, which generate the most hotel and flight bookings. Travel is the rare thing you buy that makes you richer no matter where you're from.

These 10 U.S. Zip Codes Buy the Most Travel Online