6 Hospitality Trends We’re Tracking at Skift This Week

Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top hospitality trends.

For all of our trends roundups, go here

>> The select service hotel category has been the lonely stepchild of the hospitality industry forever, from a consumer point of view: Marriott Wants to Introduce AC Hotels to the U.S. as New Kind of Upscale Brand

>> Business travelers will love the Wi-Fi, and not care about cancellations (that’s a problem for their travel managers): Hotels Forecast for 2015: More Free Internet Mixed With Tough Cancellation Policies

>> Loyalty points are a currency that requires an expertise of a George Soros to take the best advantage of: Measuring the Value of Airline and Hotel Loyalty Points in 2015

>> Few companies believe that they can be everything to everyone, but that’s exactly what Hilton is going after: Interview: Hilton CEO on Being Everything to Every Guest Everywhere

>> Watch this Skift Global Forum video of Marriott International’s chief marketing officer: Inside Marriott’s Ambitious Homegrown Content Marketing Efforts

>> Airbnb’s head of hospitality spoke at Skift Global Forum: Airbnb’s Head of Hospitality on Improving the Guest Experience