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A younger generation of entrepreneurs are entering the tourism industry with more focus on profits than preservation. Regulations limiting the number of visitors and kinds of activities allowed will be key to keeping Bhutan’s culture intact amid the economic growth.
As a landlocked country with a mountainous terrain and a largely agricultural population, Bhutan is turning to tourism for revenue. And rightly so: its historic Buddhist monasteries nestled atop cliffs at high altitude, with majestic views of the Himalayas in the distance, make for the ideal photo op.
The question is: can it be done in a mindful way?