Digital Booking Sites

Flash Sales are a $2 Billion Industry But Restrictions Often Make Them Lousy Deals

Excerpt from Washington Post

May 11, 2014 2:00 pm

Skift Take

The hype about travel flash sales has receded, although there are still plenty of travel businesses making a go of them.

— Dennis Schaal

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Jetsetter

Flash sales on sites such as Jetsetter (above), Groupon and others can offer good deals, but they savvy consumer really has to research whether the deal is really a deal. Jetsetter


Although travel flash sales deals are often good, additional restrictions often apply, and the price you get might not be the lowest available. The only real beneficiary is the travel company offering the sale.

A recent study estimated that flash sales, which offer discounted inventory for a limited time, accounted for more than $2 billion in annual sales, although the exact numbers are unknown. But the discounts might not be as generous as advertised: The fine print may render some unusable, and companies may bend a few facts to encourage you to buy.

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