Digital

6 Digital Trends We’re Tracking at Skift This Week

May 10, 2014 12:00 pm

Skift Take

Social inspiration, mobile booking, and metasearch, big trends in digital travel world.

— Samantha Shankman

Report: Social Media Customer Service in the Travel Industry

Courtney Kotewa  / US Department of Interior Instagram

Rocks National Lakeshore in Michigan. "Share the Experience" winning photo. Courtney Kotewa Courtney Kotewa / US Department of Interior Instagram


Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top digital trends. For all of our trends roundups, go here.

  1. Travel companies adapt Facebook’s changing algorithm: What Facebook’s Declining Reach and ‘Like’ Fraud Mean for Advertisers
  2. The unintentional side effect of social travel updates: Poachers Use Tourists’ Geotagged Safari Photos to Find Endangered Animals
  3. Hotels use mobile to create new touch points with guests: La Quinta Hotels Will Now Text Guests When Rooms Are Ready
  4. Metasearch sites are a necessary asset for online travel agencies today: What Kayak Means to Priceline on First Anniversary of $1.8 Billion Acquisition
  5. Mobile outpaces other industries in mobile and e-commerce: Mobile Travel Booking Outpacing Other Purchases on Phones and Tablets
  6. Business traveler tools become more sophisticated: The Business Trip of the Future Will Be Personalized Says Concur CEO

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