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Starwood Plans to Open 30 New Hotels in North America This Year

Skift Take

Starwood’s North American properties reached record occupancy in 2013 indicating a rebound in demand across its economy and luxury brands.

— Samantha Shankman

Starwood Hotels & Resorts Worldwide Inc. said on Tuesday that it plans to open about 30 new hotels in North America this year, down from the 33 opened last year.

The company currently has 577 hotels in North America. It expects that growing demand and a low supply of rooms will drive growth.

Starwood’s brands include Le Meridien, Westin, and Sheraton. It has about 1,200 properties globally.

The Stamford, Conn., company is expected to report fourth-quarter results on Feb. 13.

Copyright (2014) Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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