Transport Airlines

Qantas Poised To Float A Big Chunk of Its Loyalty Program

Excerpt from Australian Business Traveler

Jan 24, 2014 9:20 am

Skift Take

Qantas’ loyalty program is one of its most attractive assets and some analysts think selling 49% of it to raise cash isn’t the first option that should be on the table.

— Dennis Schaal

Turnkey Analytics to Track Your Competitors

David Gray  / Reuters

A Qantas Airways Boeing 737-800 plane (top) and a Dash 8 aircraft move down the runway at Sydney Airport in this picture taken April 29, 2013. David Gray / Reuters


Qantas is believed to be laying the groundwork to sell up to 49% of its frequent flyer scheme, which could yield between $1.3 billion (U.S. $1.1 billion) and $1.6 billion (U.S. $1.4 billion) for the beleaguered airline.

Macquarie and Citigroup are believed to be on the cards to manage the float of the lucrative loyalty program, which took a record $1.2 billion (U.S. $1 billion) in billings across the 2013 financial year to contribute $260 million (U.S. $225 million) before interest and tax to Qantas.

Read the Complete Story →

Tags: ,

Next Up

More on Skift

How U.S. State Tourism Boards Use YouTube to Drive Visits
Changing of the Guard as Airbnb, TripAdvisor and HomeAway Join Travel Tech Trade Group
Skift Global Forum: Virgin America Founding CEO Fred Reid on the Best Guest Experience
Online Bookers to Future: Give Me the Best Fares, and All on One Site