Rooms Hotels

More Hotels Losing Flags and Facing Demolition

Excerpt from Hotel News Now

Jan 02, 2014 10:40 am

Skift Take

It was a tough year for aging, independent hotels, which found it increasingly difficult to get branded, and then faced demolition.

— Dennis Schaal

Discover the Top Travel Brands on Social Media

A total of 120 hotels closed permanently during 2013, according to STR, parent company of Hotel News Now. That’s up 12.1% from 107 closures during 2012.

And even more are aging out of brand affiliations, sources said.

“They haven’t closed yet; they haven’t demolished yet, but I’ve seen a lot of hotels that can no longer get branded,” said Joe Smith, executive VP of Chesapeake Hospitality. “I’ve been around 35 years, and I have not seen this large a group of hotels that just can no longer get branded.”

Read the Complete Story →


Next Up

More on Skift

Interview: How Starwood Hotels Sells Luxury to a Diverse Consumer Base
Snackable Short-Form Videos Are Making a Mark in Travel Marketing
Sabre Stock Up 6.6% on Stock Market Debut
How Visual Social Media Marketing Engages Chinese Travelers

We're the Moneyball of the Travel Industry

We know what's coming next in travel. Subscribe to the newsletter and get all the goodness in your inbox daily.