The Rise of the Emerging Market Traveler Sponsored This content is created collaboratively with one of our sponsors.
Despite stalled growth in China, Brazil and Russia, a wave of newly middle-class travelers from the BRICs and beyond will start visiting international destinations in the coming decades — dwarfing the numbers we’ve seen thus far.
Recently we launched our first subscription service, the twice-monthly Global Trends Report series, focusing on trends across various sectors of travel, from across the globe.
The seventh report in the series is “What the Sharing Economy Means to the Future of Travel.”
Collaborative consumption, once an idealist niche for hitchhikers and backpackers, has grown into a multi-billion dollar industry thanks to the economic, social and technological changes of the past decade. The travel industry is the sector most affected by the meteoric growth of sharing and collaborative consumption. How can incumbent companies learn from this fast-growing segment of the travel industry?
This trends report will look at the economic, social, and technological changes that drives customers toward the sharing economy, especially for accommodation and ground transport. Through an examination of the advantages of new sharing businesses, we make recommendations for incumbent players in the travel industry to avoid disintermediation.
The first six pages of the 22-page report, including Table of Contents, are embedded below:
About These Reports
This is seventh in a series of twice-monthly trends reports that brief readers on a specific trend and provide insight into the current state of the market, the context around the trend, and where the industry is heading in the near future.
After you subscribe, you will receive two reports every month, 24 in a year, direct to your inbox. Reports are delivered as a downloadable PDF.
Or you can also download each report a la carte, at a higher price.
Any and all feedback is welcome. Contact me at ra AT skift.com.