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4 Asian Airlines Allow Bigger Bags to Compete with Low-Cost Carriers

Excerpt from Wall Street Journal

Nov 22, 2013 11:20 am

Skift Take

Legacy Asian carriers are up against budget carriers on one end and ultra-luxurious Gulf carriers on other, making a slight increase in bag size a rather weak punch in the fight for customers.

— Samantha Shankman

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Asia’s full-service airlines are hoping to win more customers by raising baggage allowances, a stark departure from the decade-long, world-wide practice of forcing passengers to travel light or face exorbitant fees.

At least four Asia-Pacific carriers, including Singapore Airlines Ltd. and Malaysian Airline System Bhd, have in recent months raised weight limits for free checked baggage on economy and premium classes by as much as 53%. The action highlights how Asia’s premium carriers are feeling the heat from fast-growing budget airlines and ultra-luxurious Middle Eastern carriers.

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