Destinations

Gulf Tourism Needs to Offer More Variety in Order to Attract Tourists

Excerpt from Wall Street Journal

Sep 24, 2013 12:30 am

Skift Take

As this report points out, events in the Middle East have created a hole in the tourism market for that region. Expect to see the Gulf countries stepping up their tourism pitches to fill that gap.

— Eliza Ronalds-Hannon

Sponsored by:

Evolving Strategies in Travel Ad Tech and Bookings

Paul Fenwick  / Flickr

An indoor ski slope is one of Dubai's tourist attractions. Paul Fenwick / Flickr


…Not enough is being done, according to consultants Booz & Co…as each country concentrates only on a niche. For Saudi, it’s religious tourism and Oman it’s the beaches, while Qatar and Bahrain try to offer a business-friendly environment, but little else, the consultants say.

However, analysts all agree that given the unrest and insecurity of traditional tourist hotspots in the Middle East, such as Egypt, Syria and Lebanon, the safe-haven status of the Gulf countries throws up a huge opportunity, especially if each market can become popular in its own right.

Read the Complete Story →

Tags:

Next Up

More on Skift

Royal Caribbean Tries to Lure Millennials Onboard with Faster Wi-FI
U.S. Travelers Are Using Their Mobile Phones A Lot More Than We Think
Nearly 80% of Passengers Use Free Wi-Fi on JetBlue’s Long-Haul Flights
Why Personalized Data Matters to Boosting Your Bottom-Line

We're the Moneyball of the Travel Industry

We know what's coming next in travel. Subscribe to the newsletter and get all the goodness in your inbox daily.