The Grassroots Sharing Economy Advocacy Group that Isn’t Really Grassroots
The loudest voices arguing for the disruptive powers of the sharing economy like to gloss over the fact that there’s lots and lots of money at stake (well, not for Uber), and they are after the largest chunk possible for themselves. That’s not a bad thing, it’s just not “sharing.”
Excerpt from Venture Beat
It’s not every day you hear about a grassroots movement that was started with the help of a technology company. You don’t usually see progressive activists working alongside venture capitalists and executives. But then again, Peers isn’t your typical advocacy group — and the “sharing economy” is no ordinary cause.
The growth of the “sharing economy,” a loosely defined term generally referring to the Internet-enabled peer-to-peer exchange of goods, has brought with it a shift in the way we think about consumption. Its rise, exemplified by AirBnB, has been fast, and loud. What started with a few enterprising individuals willing to let complete strangers sleep in their homes and use their possessions has now developed into a formidable economic force that threatens to upend several different industries.