Destinations

Chicago Saw Record Number of International Tourists in 2012

Excerpt from Chicago Tribune

Sep 06, 2013 11:14 am

Skift Take

This looks like a success story for city-specific destination marketing: the “Choose Chicago” campaign spent around $22 million last year promoting the city to foreign travelers. It has budgeted $27.6 million for 2013.

— Eliza Ronalds-Hannon

Register Now for Skift Global Forum

Jeff Haynes  / Reuters

Chicago Mayor Emanuel smiles at a political event in Chicago. Jeff Haynes / Reuters


Chicago saw a 14 percent rise in international visitors last year, to 1.37 million, increasing the city’s ranking nationwide up one notch, to No. 9.

Mayor Rahm Emanuel, who wants the city to be within the top 5 by 2020, made the announcement Friday morning, citing data from the U.S. Department of Commerce. The biggest gains came from Asian and Latin American regions, where tourism agency Choose Chicago has increased marketing, the mayor’s office said.

See the full report here:

Read the Complete Story →

Tags: ,

Next Up

More on Skift

Interview: Expedia’s CEO on the Transformation of Travel Booking
How Virgin Atlantic Taught Airlines to Do Premium Economy Right
Average U.S. Hotel Rate Nearly Hit an All-Time High in First Half of 2014
3 Ways to Guarantee Your Next Business Trip Won’t Be All Work and No Play