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The Booming Business of Cruise Ship Spas

Excerpt from USA Today

Aug 13, 2013 9:40 am

Skift Take

On-board spas have a captive customer base and no competition to speak of, which makes for a nice profit margin.

— Eliza Ronalds-Hannon

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Bruce Tuten  / Flickr

A spa pool on the Emerald Princess cruise ship. Bruce Tuten / Flickr


Spas have become big business on cruise ships. Steiner Leisure, which also operates a bevvy of land-based operation and makes beauty products (which are heavily pitched to cruise passengers), is the Big Kahuna in this regard.

According to its new report, the company operated spas on 154 ships in Q2, including fleets of all the biggies – Carnival, Royal Caribbean, Celebrity, Holland America, Norwegian and Princess. Steiner employs some 2,681 people on ships. Most are paid on a commission basis and by tips (recommended is 15%).

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