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Despite stalled growth in China, Brazil and Russia, a wave of newly middle-class travelers from the BRICs and beyond will start visiting international destinations in the coming decades — dwarfing the numbers we’ve seen thus far.
The success of these horror conventions highlights the timeless appeal of seasonal attractions. Of course, this one may have a extra draw since Halloween nostalgia exists for so many adults raised in the U.S.
Welcome to ScareLA, billed as Southern California’s first Halloween convention and the latest in the many haunt-and-horror-themed attractions popping up as hunger for the genre grows — even as October still seems far away.
The wounds and the blood are fake, but the enthusiasm is not. The event is expected to draw some 3,000 people who can mingle with like-minded fans, hear from “scare entertainment pros” and perfect their haunt skills with classes boasting titles such as “Zombie Prosthetics 101” and the “Tombstone Carving Workshop.”