Rooms Hotels

For ‘Super-Commuters,’ Hotels Go Above and Beyond

Excerpt from USA Today

Aug 07, 2013 6:15 am

Skift Take

Super-commuters are a captive consumer group, so the hotel that gains their loyalty stands to make a steady, reliable profit with a quality guest.

— Eliza Ronalds-Hannon

Evolving Strategies in Travel Ad Tech and Bookings

Firing Circuits Studios  / Flickr

Hotel Zero Degrees in Stamford, Connecticut. Firing Circuits Studios / Flickr


There’s almost no request that the employees at the Hotel Zero Degrees in Stamford, Conn., won’t grant their regulars..

This brand of road warrior has become a more frequent guest at hotels across the country, and hoteliers say they’ve had to tweak the way they operate to accommodate their unique needs…

According to a report released last year by researchers at New York University’s Rudin Center for Transportation, super-commuters make up only about 3% to 13% of the workforce in the nation’s major metropolitan areas, depending on the city. Yet their numbers have doubled, or even tripled, in the past 10 years.

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