Rooms Hotels

A few reasons why vacation rentals and Airbnb aren’t a huge threat to hotels

Excerpt from Euromonitor International

Jun 08, 2013 1:24 pm

Skift Take

Whether it’s more room, unique decor, or something as simple as a kitchen, vacation rentals and apartment shares will always offer travelers something hotels can’t deliver. But its not enough to make a significant change to an industry that does so many other things quite well.

— Jason Clampet

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Evolving Strategies in Travel Ad Tech and Bookings

In February, I wrote a piece entitled “Airbnb.com Poses Only a Small Threat to Hotel Industry”, which has caused a great deal of discussion. I still contend that Airbnb.com (and similar websites such as Onefinestay or even more mainstream vacation rental websites such as HomeAway.com) are, for the most part, simply a better way of distributing existing vacation rental stock, and so the question is more about whether short-term vacation rentals are a threat to the hotel industry.

… As an aside, I’d like to put Airbnb.com’s figures into some context. The company states that it has sold over 10 million room nights since its inception in 2007. The US alone saw more than one billion room nights in 2012 booked at hotels. Airbnb.com had over 300,000 listings in 2012.  … Despite the media attention, the company is a relatively small player in the lodgings market even if you would like to view it as a competitor to the global hotel companies.

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