Destinations

New Mexico launches new tourism campaign asking for travelers’ stories

May 07, 2013 3:00 am


New Mexico Gov. Susana Martinez on Monday kicked off the state Tourism Department’s newest promotion, a contest that invites travelers to share their stories and pictures for a chance to win $5,000.

The 14-week “New Mexico True Stories” contest is an extension of the New Mexico True campaign the state launched with ads last spring in Texas, Colorado and Arizona.

The campaign encourages people to post pictures and stories about their travel in New Mexico. The top vote-getter will win $5,000. Prizes of $450 gas cards will also be given out. And the top 20 stories will be featured in the state’s 2014 Vacation Guide.

Martinez kicked off the contest at the governor’s annual tourism conference, held this year at the Hotel Albuquerque.

Copyright (2013) Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

 

Tags:

Next Up

More on Skift

Expedia Looks to Build Tours and Activities Without Acquisitions
Skift Forum Video: HotelTonight’s CEO on Curation in Travel
Daily Travel Startup Watch: Fizzer, Travonline and More
Becoming Guest-Centric: Why Hotel Marketing Needs to Change